Home for the Holidays With PURA- A Cozy Gift Guide for 2020
2020 has been anything but a typical year. As the holidays approach, we are all yearning for a festive time of celebration and joy with friends and family in our midst. However, with "stay at home" being our reality, we are turning more inward and focusing on bringing the holiday spirit into our individual households and lives.
As such, we have created this year's gift guide with you and your loved ones in mind. Although we may not all be together in person this year, we can still give generously to the ones we love, whether it be a simple phone call, a meaningful letter, or a thoughtful gift. At PURA, we would also encourage you to use this time to take care of yourself and lean into rituals that recharge, refresh and relax.
The intention of our skincare is to give yourself the gift of 'you time'. The intimate time we spend with ourselves while engaging in our AM & PM rituals is not only beneficial to promoting radiant, healthy skin, but to also feel truly relaxed, centred, and naturally radiant. In this way, we hope that 'self-care' can give way to an even deeper 'soul-care' during a festive season spent at home.
This year, we have created three different PURA mavens - The Restorative Bather, The 'I Need Me-Time' Mother, and The Indulgent Goddess - to make your gift giving fun and effortless. We have also added to our stocking stuffer assortment again this year and as always, we also feature a Shop By Concern section on our website to make it easier to navigate our products for certain skin-types, goals, and concerns.
The Restorative Bather
The Restorative Bather knows the value of a long soak in soothing waters to not only loosen muscles, but bring clarity and relaxation to the entire body and mind. Setting the scene is important to bringing a sense of tranquillity to their bathing ritual: flickering candlelight to set the mood, soothing music to unwind, unplugging from technology (ahem...the phone), and pampering their face and body with luxurious potions. At PURA, our collection of non-toxic, cruelty free, and eco-friendly potions embrace the ancient art of the beauty ritual and create the most luxurious bath time experience, perfect for the bathing beauty on your list.
This calming, SLS-free formula of geranium, lavender, vanilla, sweet orange, calendula and hydrating organic olive oil soothes and moisturizes the skin. The uplifting aromatherapy benefits, and high-nutritive ingredients in this formula, are essential in the daily bath-time ritual. We love that their isn't a drop of synthetic fragrance, as your delicate skin and senses should be enveloped in luxurious, all-natural aroma- Gentle enough for babies, but ideal for everyone.
Squeeze just over a capful of bubbles into the running bath water. Follow with a mini facial treatment using our Exotic Pink Coffee Dust and Cocoa Honeycream Mask while you soak.
This robust union of luxurious cocoa absolute and antioxidant-rich vanilla oil soothes and plumps the skin, while French pink clay purifies and tones all skin types.
Be your own alchemist and mix ½ teaspoon of this dry potion with ½ teaspoon of fresh water. Mix into fingertips and massage gently into the face. Let dry for 5-10 minutes for the full mask treatment. Rinse thoroughly with warm water and gently pat dry. Follow with our Cocoa Honeycream Mask for the ultimate moisturizing and firming treatment.
Chocolate in the bath- Oh, yes. This decadent, hand-whipped blend of skin-smoothing and age-defying ingredients leaves you with instantly hydrated, silky and supple skin. Raw honey, sustainably harvested in northern Alberta, clarifies, tones and balances the skin for a youthful, dewy appearance.
While you are soaking, generously smooth onto face, neck and décolleté. Let it absorb into the skin for 15-20 minutes and rinse off.
A luxurious, fast-absorbing body oil that softens and hydrates the skin. Exquisite, concentrated and rare cocoa absolute oil, from France, has a sensual and mouthwatering aroma.
Apply this nourishing body oil after bathing. Massage into the skin, especially where it tends to get extra dry. *PURA's Beauty Secret* For deep mind, body and spirit gratification, blend two tablespoons of body oil with one cup of whole milk and one tablespoon of raw honey. Add to a hot bath for a sumptuous botanical soaking experience.
The 'I Need Me-Time' Mother
The 'I Need Me-Time' Mother is constantly juggling her roles and responsibilities, taking care of the needs of her children, and multitasking on any occasion she can get. She is often short on time (especially these days) for herself and yet realizes the importance of her own self-care rituals to ground her and help her give the best version of herself to her family. Her simple and soothing self-care ritual before she heads to bed is both comforting and restorative as she spends a few moments alone pampering her skin with PURA's luxury potions.
This gentle cleanser is inspired by the Italian Princess, the Countess of Nerola, and is handcrafted with luxurious neroli, French lavender, frankincense, sweet orange and calendula oil. It leaves the skin feeling clean, supple and nourished.
Use daily by applying a small amount to the palm of the hand and adding water to mix. Rinse with fresh water and pat dry.
This all-natural mist contains a potent blend of essential oils that soothe dermatitis, acne, eczema and psoriasis.
Use daily as a rejuvenating mist to enhance natural glow and hydration. *PURA's Beauty Secret* Mist your pillowcase between washes to prevent breakouts, and promote radiant, blemish-free skin. Wonderful as an invigorating, uplifting and antibacterial face and body mist during cold and flu season, as these pure and natural ingredients help to boost the immune system.
Also ideal to mist on your protective face mask for an antibacterial boost and prevent breakouts around the mouth.
· Ambrosia Beautifying Serum ·
The Rolls-Royce® of rejuvenating face oils with rare, ultra-healing, tansy blue from Morocco. This magnificent, azure blue oil is luxuriously hydrating, fast-absorbing, and helps to boost the look of the skin, leaving a firm, glowing, silky-soft appearance. This is our Founder, Lane's, absolute favourite PURA potion.
Place a few drops onto your fingertips. Gently massage around your face and neck for radiance, long-lasting moisture and rejuvenation.
This original, bestselling formula of botanical blend of gentle emollients and nourishing oils will leave your skin ultra-hydrated and visibly well balanced. Vitamin E, and skin-softening coconut fruit extract, hydrate and improve the skin’s texture, promoting a youthful, dewy glow.
Smooth onto the face and neck after cleanser and serum. Short on time? Mix a pump of the Ambrosia Serum and the Princess Clementine in your hands and smooth on your face at the same time for all the benefits!
Psssst. We have a NEW Riche formula of this potion launching in December, formulated for the dryer winter months.
There is no other hand cream like Winter's Eve: rich, non-greasy, naturally aromatic, and highly absorbable. This is a treat for yourself and your loved ones...watch out as they may dip their fingers in the pot more than you do!
The Indulgent Goddess
The Indulgent Goddess has excess time on her hands and lives by the philosophy that 'more is more'. Never hesitating to top her ice cream cone with another scoop, she relishes in living life to the fullest as she enjoys the bounty of the world around her. She loves to envelop her senses in time-honoured beauty rituals from head to toe and her ultimate escape is a trip to the spa.
This robust union of luxurious cocoa absolute and antioxidant-rich vanilla oil soothes and plumps the skin, while French pink clay purifies and tones all skin types.
Be Your Own Alchemist- Use our Mini Golden Spoon to mix ½ teaspoon of this dry potion with ½ teaspoon of fresh water. Mix into fingertips and massage gently into the face. Let dry for 5-10 minutes for the full mask treatment. Rinse thoroughly with warm water and gently pat dry.
Elevate your inner and outer beauty and your daily skincare ritual. Rose quartz symbolizes self-love and helps to stimulate blood circulation, which brings more oxygen to the skin and releases tension and impurities. The rolling motion boosts elimination of accumulated tension, ‘lifts’ your face and neck and helps to reduce dark circles and puffiness around the eye area.
Gently glide the Gemstone Roller over cleansed skin 1-3 times per day for 5-10 minutes. Can be used before application of make-up, or just before applying serums and face oils, to encourage deeper penetration and efficacy of your PURA skincare potions.
The Hyaluronic Ruby Serum performs as a mild exfoliant, helping to improve collagen synthesis with hyaluronic acid. Within each bottle is an ethically sourced ruby gemstone. Energetic rays of this submerged ‘king of gemstones’ aid in improving circulation and strengthening the facial tissue.
Use this serum as a preservation treatment with your evening ritual, layering it underneath our signature facial oils, overnight masks and night cream.
This creamy, soft pink concoction is luxuriously handcrafted with skin-rejuvenating olive-derived squalane oil and pure watermelon extract, which is rich in skin-brightening Vitamins A and C and amino acids.
Use our Rose Quartz Mask Brush to smooth onto clean skin before bed, three times a week. Ensure you treat the mask to your neck, and even your décolleté. Leave on overnight, wash off (optional) and gently pat dry in the morning.
A luxurious blend of biocompatible oils and botanical humectants to preserve the eyes’ delicate skin tissue, minimizing expression lines, dark shadows and signs of fatigue.
Use this gentle roll-on applicator to apply nightly under the eye area. Dab gently with your ring finger to allow the potion to soak into the delicate skin area.
This nutrient-rich body cream is handcrafted with rosehip seed oil, which is high in essential fatty acids, and contains Vitamins E, C and Beta-carotene. Aphrodisiac vanilla works as an antioxidant to soothe dry, parched skin, while chamomile is hydrating and restorative, leaving your skin well-balanced, supple and sublime.
Create time to anoint onto the areas of your body that crave extra moisture, such as your hands, feet, shins, elbows and décolletage. Your parched skin will love this euphoric, rejuvenating concoction.
Stocking Stuffers
With an assortment of smaller potions, we are sure to delight everyone on your holiday shopping list! Neighbour gifts, hostess gifts, teacher gifts...we could go on and on...our boutique and online shop are brimming with options!
· Gemstone Face Roller · Rose Quartz Mask Brush · Cocoa Honeycream Mask · Overnight Mask Trio · Dreamsicle Hand Oil · Mini Golden Spoon · Mini Winter's Eve · Sunday Love · Neroli Eye Ritual · PURA Gift Card ·
* All photography by Karmen Meyer and Emily Schutz
* Bathrooms provided by Justine Ulan @withjustine and Accent Homes @accent_infills
* Starry dress by Lirika Matoshi @lirika.matoshi
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